The BBC and Microsoft today announced the launch of the BBC’s popular video-on-demand service, BBC iPlayer, on Microsoft’s Xbox LIVE free platform. BBC iPlayer is now available on every major gaming platform in the UK.
The launch means the BBC is the only UK content provider to make its programs available for free to all Xbox 360 users in the UK. Users will be able to catch up on all the BBC programs they know and love in a familiar, easy to use BBC iPlayer experience.
Xbox 360 users with Kinect will benefit from enhanced functionality. For the first time it is possible for BBC iPlayer users to discover and play programs using hand gestures and voice recognition.
The launch on Xbox LIVE today, together with the launch on Sky later this year, will bring the service to millions of new users via the TV and builds on a substantial history of industry partnerships. BBC iPlayer is now on over 450 platforms and devices including Virgin Media, BT Vision, FreeSat, Freeview, Sony PlayStation, Nintendo Wii, and hundreds of mobile phones, tablets, and internet-connected TVs.